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University Clinic Salzburg

Orientation System & Spatial Illustration

In the course of a long-term masterplan, reconstructions and new buildings at the university clinics campus in Salzburg required a superordinate orientation system. Strong colors, a logical outline of all information, a systematic nomenclature with simple names, letters + numbers, and overall clarity characterize the new orientation system. Yet, this consequent design also operates with strong individualized elements, e.g. the illustrative implementation at the paediatric clinic.

The station for kids and teenagers spreads over 5 floors, each dedicated to a specific topic: “Deep Sea”, “Deep Forest”, “Deep Space”, “Deep Urban Jungle” and “Deep Munchie”. Humorous elements appear and disappear – and playfully guide throughout the building whilst communicating with the little patients.

Floor map with the different illustrative worlds changing thematically from Deep Munchies to Deep Space.
Children playing in the waiting area in front of a wall with illustrative elements of the orientation system
Detail of an illustration of an octopus
A wall with a sign of the orientation system, with illustrative elements painted on the wall behind it
Glass door to the staircase, on which there are illustrations of a diver and fishes as a protection
Children standing in front of a wall with a maze painted on it for playful tracing with fingers
Children standing in the staircase where illustrative elements such as stars, rockets and the like are on the walls
Detail of illustration of a human in space and stars around

Muh!